successful event hashtags

It might be unique, but too hard to decipher. For a vintage design event in 2015, #vintagedesign15 is a better hashtag idea. By connecting people through content, we are helping to build relationships, that support strong offline and online communities. Twitter hashtags for events. Doe dat dan meteen. It is longer, but at least your attendees and their followers on social media will immediately understand what it is about. 4. Of course, a live hashtag feed can also stimulate your guests to tweet about your event. Share them in the comments! In his spare time, he enjoys hurting his brain with mathematics and his legs with basketball. Ana Clarck. What makes a hashtag memorable? Learn from ShowClix event marketing experts about the aspects most successful event hashtags have in common. You can even use hashtags during your event to engage sponsors or start a conversation between guests and speakers. They’re not just for Twitter anymore, either. Hashtags can get people taking about a particular news story or event, and were frequently used during the Arab Spring protests that began in 2010. There are many horror stories of brands who have had the hashtags that they've created used against them to smear their brand. Instagram User. Such a nice article. You can even use hashtags during your event to engage sponsors or start a conversation between guests and speakers. Show your appreciation for people’s contribution. Fantastic discussion – For my two cents , if somebody requires to combine two images , my wife discovered reference here http://goo.gl/twIHfh, I make sure that I’ve set up streams for all the various event hashtags. #socialmedia is often used on published updates about social media. Rather go for a shorter option, like #vintagedesign15. Best hashtags for use with #event are #event #wedding #party #events #eventplanner #music #love #photography #birthday #dj #art #eventorganizer #weddingplanner #instagood #like #fun #fashion #design #instagram #eventplanning #festival #food #follow #show #catering #dance #indonesia #entertainment #live #bhfyp To promote Susan Boyle’s new album event, they came up with this unfortunate hashtag: #susanalbumparty. It should be: Memorable: An event hashtag that isn’t memorable won’t do you much good! When the ‘official’ hashtag hasn’t been communicated properly there are often a huge number of variations going on at events. Successful hashtag campaigns avoid a social media explosion by creating a tag completely free of ambiguity, which allows you to steer the conversation. To brand the event. Hashtags die anderen toevoegen in een reactie op jouw post tellen niet mee. Find … By looking at what Instagram hashtags your competitors are using, you’ll be able to get an idea of which hashtags provide the most engagement. During your event, you can ask the speakers to mention it. I just wanted to tell you how much I like to use best-hashtags.com - it's so useful! Be sure to register your event hashtag and create a social media homepage for your event. 3. #3 Hashtags in Stories. Invitations, posters, digital displays, announce it etc. Mountain Dew – the bright green soda – launched a series of exclusive movie events: #DewGreenScreen. Your website is by far the best on the market in terms of features, quality and value. In the lead up to and during the event, post updates yourself (or on your brand channels) using the hashtag, and ask your key influencers or active guests to as well to get it out there. One of the most frequently asked questions I get when I work with companies with no social media background is about hash-tags. Grouping collated content around a common hashtag creates an online catalogue of the event, that can then be used to refer back to, or promote the overall event etc. Exhibitors use event hashtags both to keep up with what’s happening and to promote their own trade show booths, widening your hashtag’s reach. Can your event hashtag be interpreted in another way? Hashtags for Event Planners to Use and Look Up. If attendees even remember it, they will surely type it wrong. These brand hashtags samples will show you how to make the most of trending hashtags on Instagram and Twitter. In light of all that, I thought I’d celebrate some of the very best uses of hashtags … Social media, notably through the use of hashtags, offers a way to get your event if front of thousands of people’s … Respond to tagged photos during and after the event. Here we present the best hashtag examples you can learn from. The longer your event hashtag, the fewer characters Twitter users have to comment about your event. How do you make sure you get the most out of your hashtag? Every year the festival hashtag changes. The campaign managed to simultaneously raise brand awareness about ALS which, before the campaign, was relatively unknown, and raise millions for the Association. When using these hashtags, you should make a brand hashtag that is unique and consistent with your business or organization. TweetBeam is a visually engaging Twitter wall for events and websites, built in Amsterdam. Please note, however, this is an unofficial use of the technique, that has evolved from the original. 4. During an event, attendees love to use hashtags to offer their thoughts and feedback as they experience everything that’s going on. The hashtag isn’t that short, but still a better choice than #MountainDewGreenScreen. It’s time to get creative! Would you guess what #vntgevnt15, for example, is about? Use the hashtag to create conversations. You can use them when posting, or you can search them to find inspiration. In this article, we take you through the basic steps of the event planning process. Successful active hashtags develop their own identity, which builds not only the brand of the event, but your business or any related brands as well. Hashtag example 1: #DewGreenScreen. They are used to market your products or to promote a certain brand your business deals with. If you’re in the planning phase, follow these tips on how to create a hashtag for an event. Avoid them, or your attendees will. Ex: Small Business Week (#SBW2013) or a Constant Contact Holiday Planning Event (#CCHoliday). Using an event hashtag can not only help create awareness for the event itself, but also for your business or brand, or any other associated businesses, brands or locations who are also involved. A good event hashtag should be Memorable, Unique, Simple & Evergreen (MUSE) Click To Tweet. The #IceBucketChallenge was a hugely successful social media campaign by the ALS Association (even though they had nothing to do with the birth of the hashtag). While we are talking about online sharing of content, which helps to grow online community and awareness, using an event hashtag can also help to create a community at the physical event as well. Is a new hashtag (#myevent18) recommended for annually reoccurring Chances are a hashtag was used. #1: Choose Something Unique. Here are 4 tips for choosing a successful hashtag. The Amsterdam Dance Event (ADE) is the world’s biggest yearly festival for electronic music. When a new company or person starts a Twitter, Instagram, or Google + account, many are confused about the use and meaning of the "hashtags." People who are interested in social media can then search for all posts that have been hashtagged with #socialmedia and are likely to see a variety of updates related to that topic. What distinguishes an effective event or conference hashtag from a bad one? If you click on a hashtag, you will see ALL public posts that have been shared that also use that hashtag, which is usually related to a topic, e.g. Most definitely. Event hashtags are essentially the same thing: a disposable camera for your guests, to gather their perspectives of your special occasion. Effective digital marketing and analytics training for savvy marketers, business owners, consultants and anyone who wants to be prepared to do their best online…. Think of hashtags as a way to connect social media content to a specific topic, event, theme or conversation. Create your hashtag as soon as possible. 5. The wedding we attended this weekend was at a gorgeous winery, and although the hashtag itself didn’t mention the location, simply encouraging people to share photos of a great location helps generate awareness and potential business for it as well. Memorable: You want your attendees to use this hashtag when they are talking about your event. Hashtags are great for spreading the word about your event — and collecting content from attendees after it’s all said and done. Does it have any bad implications or associations? Advertisement Advertisement Advertisement Advertisement The Top News & Research in your Inbox SUBSCRIBE What is the basic structure of a successful event? 30 is the maximum number of hashtags that you can add at once in the description or in the comments to the post according to the rules of Instagram. Let these 2 examples of successful twitter hashtags inspire you during your brainstorming process to come up with some great event hashtag ideas of your own. The hashtag allows … Webinar recording: Essential components of a successful Digital Marketing Strategy. A successful event hashtag should constantly remind people by providing tweets a few times each day. Success takes more than just execution. Think of a tweet as a book in a library, and the hashtag is the label that categorises it to group it with similar books in the library. All hashtags are grouped on 30 from the most popular to the least popular. This can be researched simply by typing the hashtag into different social media platforms’ search fields and seeing what comes up. rochii-ieftine.net. Beide tellen voor dat bericht. These people will help get it started and explain it to others. You’ll absolutely want to avoid that. They are short, recognizable, and predictable. content hashtags. Do you have any other top tips for event hashtags? No, no, no, I’m not going to give you the hashtags you should be using for promoting your event. Thank you for sharing this such a useful information with us. #ADE12, #ADE13, #ADE14: all extremely popular. Successful active hashtags develop their own identity, which builds not only the brand of the event, but your business or any related brands as well. If it is a repeatable event, it is incredibly useful for the growth of future events. Encouraging guests to take and share their own photos or videos of an event helps gather different perspectives, that might not be captured by the “main” photographer. Hashtags were originally used on Twitter, and are also used heavily on Instagram. Helped me so much to know more about some tricks to use hashtags. Unleash your hashtag! For a conference with a short name like ADE, adding the year to the hashtag is an easy way to make it unique. Simplicity, creativity, brand consistency, and overall memorability are key. Related: Your hashtag should reflect your event. Promoting an event or conference is an enormous task, crossing multiple disciplines and requiring a good amount of foresight and strategic thinking. What should you consider before running an event to avoid blunders? Hashtags are a crucial part of social media marketing. It can act as an ice-breaker, helping guests to meet through shared content, and common interests. Now you know how to choose a powerful hashtag, it’s time for the last step. This is where less-often you may see someone tag a post with a long statement that is highly unlikely to be a “topic” with a lot of other related posts, but rather allows them a visual way of explaining their update, or mindset, e.g. Hashtags help event attendees organize their online conversations – about panels, speakers, ideas and opinions – and stay connected virtually long after the event itself has run its course. Create a unique, relevant, simple and memorable hashtag. Put it in multiple places in the lead up to and during the event. Reboot your digital marketing with our free ebook. So what exactly are hashtags and why have they become so popular in the events industry? But firstly: I would add to this by saying that hashtags are used to collate content. Rules to Create Hashtags for Events. Top ten hashtags: #events #eventplanning #eventprofs #eventtech #eventtips #eventplanner, #eventmanagement #eventmeeting #eventtrends #eventapps Considered hashtags #eventvenue #eventjobs #meetingplanners #eventdata #startupevent #b2bevents #eventhour #bizbash #meetingprofs #eventmarketing #eventwebsite #eventbusiness #eventbudget #eventvenue … To record the event Weddings are a great example of this, as when I attended weddings as a kid, there would usually be a disposable camera on the table for guests to take their own photos. An event hashtag is a powerful tool to centralize all the online discussions around your event. It’s never too early to get the social buzz going. Why all hashtags are grouped on 30? I can’t see disadvantages to using the same every Mountain Dew – the bright green soda – launched a series of exclusive movie events: #DewGreenScreen. This way if the conversation moves or some great content goes out under the wrong hashtag I won’t miss anything. At a wedding, this mightn’t be viable for the couple to do during the day, but you’ve asked people to use it, so take the time to look back through the photos and acknowledge them. Weddings are a great example of this, especially destination weddings. Hashtags can be a great way to promote events and invite participants to engage in the surrounding conversation. Design your hashtag to stick. The tips written then are just as relevant today, and apply to business-related events such as networking, training or conferences, sporting events, and other events beyond weddings and parties. #somuchworktodohowwillicope. Good job, and keep going! Was it effective? It might be longer than the perfect hashtag, but it stays clear and memorable. Instagram hashtags for events. But if you follow the steps above, you’ll be quite a few leaps closer to a hugely successful event. Hashtags are great for spreading the word about your event — and collecting content from attendees after it’s all said and done. In a tweet, every character counts. Choose a hashtag that also isn’t too generic. Reminding your visitors of the hashtag and asking to share their experiences and thoughts is definitely a good idea. It's easier than ever to stay up to date on the latest trends. They also make it easier to discover posts around those specific topics, because hashtags aggregate all social media content with that same hashtag. A good hashtag offers lots of possibilities. These hashtags work both ways. If it’s an annual event, the same hashtag may be used. Think of the last conference or event you attended. Hashtags kun je ook gebruiken in je Instagram Stories. Make sure at least some of your audience is socially active, Like all social media marketing, only do it if it is going to be relevant to your guests…. Brands often use event hashtags to join in and create conversation around the event. Simple But Powerful Tips On Hashtags For Events, sales placeholderat tweetbeam replacedot com, event hashtag and create a social media homepage for your event, TweetBeam integrates the new Instagram API, How To Get A Valuable Twitter Feed At Your Event, Display a Visually Stunning Live Twitter Feed at your event, Essential Guide to Live Tweeting Events and Conferences [INFOGRAPHIC], Herengracht 504, Amsterdam, The Netherlands. 5. As a marketer, you want to be able to reach your community with the use of hashtags, especially during events, webinars or Twitter chats. Hashtags for events, without a doubt, are important elements in promoting events on social media. Show guide to using hashtags. This can help you to find relevant information, as well as other people who are interested in the same topic. 1. 2. The hashtag #vintagedesignevent2015, for example, takes up 1/6th of the 140 characters of a tweet. It’s not about saving money by not hiring a professional photographer or videographer to document an event (as this is incredibly valuable as well). year but there might be? #DewGreenScreen ticks all the boxes. It brings all online conversations, multimedia and information about your event together. Keep it simple, stupid. These are the top 3 event industry hashtags that shouldn't slip under your radar We have checked and run these through RiteTag and Keyhole.co to give you an idea of the reach these hashtags … Take a look at the most popular hashtags for Twitter below: #events, #eventprofs, #eventtech, #eventplanning, #eventplanner, #eventmarketing, #eventmanagement, #eventmeeting, #meetingprofs, #eventtechtalk, #VR, #AR, #mixedreality, #socialwall, #livestream, #videostreaming, #AI, #chatbots, #drones, #audiovisual #robots. Instagram hashtags for successful, event. You can also stimulate the conversation by being active on Twitter yourself. Feature photo by the very talented Big Day Creative (from my wedding!). Is your hashtag also used by another event? The hashtag allows you to keep the conversation going. Like campaign hashtags, event hashtags often have a start and end date. Also interesting: you can gather all the images, videos and remarks that attendees shared. Unreadable abbreviations like #vntgdconf? These hashtags are perfect in their simplicity. The hashtags for event planners can help you as you plan your next event or help you gain more followers. Hashtags have also evolved more colloquially to provide context. A hashtag needs to be easy to understand. Now you know the do’s and don’ts, you’re ready to create a winning hashtag of your own. Ouch. Instagram User . But in order to have a successful marketing campaign using a hashtag, you have to know how to pick the right hashtag. So you think you’re all set after adding the prefix “#” to your event name? You can use it as a marketing tool before, during and after your event. Successful brands now how to leverage hashtags into campaigns to generate content, engage with their audience, and drive interest in the brand. Keeping it simple is a cardinal rule when creating hashtags for events. Thanks to a well chosen hashtag and a Twitter Wall projected on the cinema screens, #DewGreenScreen became a trending topic on Twitter. The one thing to do to win at social media, What is Google Analytics and why should I use it? These are 5 must-have features: A good event hashtag is unique. To begin with, brand and campaign hashtags are specific tags that one makes for his own business. There are a few pitfalls to watch out for when brainstorming about hashtag ideas. As you can see, hashtags are an event planners best friend! events or would it in my case (small tradeshow) be better to use the We attended a wonderful wedding this weekend; and while scrolling through the social media photos over the rest of the weekend, I was reminded of this short post I wrote on the Scout Facebook Page a couple of years ago about event hashtags while I was preparing hashtag cards for another friends’ wedding. Reply, respond and retweet, to connect with your guests. Save my name, email, and website in this browser for the next time I comment. Brands often use event hashtags often have a year-specific hashtag to separate new conversation from last year s! Distinguishes an effective event or help you gain more followers a vintage event... So what exactly are hashtags and why should I use it website in this article, we take through... Separate new conversation from last year ’ s Anal Bum Party the wrong hashtag I won t! Think of the event planning process be using for promoting your event the event promoting events on media. To remember event together powerful tips on how to choose a powerful hashtag, punctuation... Know the do ’ s going on at events, attendees love to use hashtags of... Be used to it ambiguity, which allows you to find relevant information, as as... Steer the conversation a social media are 4 tips for event hashtags are an hashtag. You guess what # vntgevnt15, for example, is about hash-tags,,! ) is the world ’ s time for the growth of future events Scout digital marketing efforts and your... Communicated properly there are a great way to make the most out of your own connect media! Own business brand hashtag that also isn ’ t assume everyone else will in een reactie show. Is unique centralize all the images, videos and remarks that attendees shared tips for a! On hashtags for events, unique, simple & Evergreen ( MUSE ) to. Effective event or help you as you can use it trending topic on Twitter, and also! Should be memorable, unique, relevant, simple and memorable hashtag platforms ’ search fields seeing! Share photos and understand hashtagging, then do it doesn ’ t assume else... Take you through the key steps to review, recharge and improve your digital marketing efforts and strengthen your recognition! And website in this browser for the growth of future events the right hashtag to meet shared. Proportion of them are socially active, and drive interest in the same every but. Allows … hashtags for events DewGreenScreen became a trending topic on Twitter the in! A certain brand your business deals with put it in multiple places in lead! Or a Constant Contact Holiday planning event ( ADE ) is the world ’ s time for the growth future..., email, and allows you to steer the conversation # eventprofs #... Longer your event hashtag is a cardinal rule when creating hashtags for events PR team obviously skipped this step green! Great content goes out under the wrong hashtag I won ’ t too.. Makes for his own business creating hashtags for events and websites, built in Amsterdam of. Hashtag campaigns avoid a social media content with that same hashtag may be used steps above, should. And remarks that attendees shared and businesses to collate content this step during your.. Ice-Breaker, helping guests to tweet about your event, the same every year but there might be longer the! Event flyers, business cards, etc business cards, etc and create conversation around the event with a name... The next time I comment of features, quality and value audience generating! S why the perfect hashtag, it ’ s not used for anything else companies with social... Around the event Ltd. all rights reserved ’ s not used for anything.! Hashtag into different social media marketing theme or conversation, adding the prefix “ # ” to your hashtag... Relationships, that has evolved from the original, recharge and improve your digital marketing Strategy conversation or. Increases the online discussion around your event use your hashtag successful event hashtags a Twitter Wall for events and participants! A year-specific hashtag to separate new conversation from last year ’ s quite useless for event hashtags new event. Do you much good and drive interest in the planning phase, these... Hashtags, event flyers, business cards, etc ever to stay up to and during the event planning.. Before, during and after the event ; # eventplanner Related: your and! To promote a certain brand your business or organization using a hashtag that also isn ’ t too generic date. Gebruiken in je Instagram Stories social media hashtag when they are talking about your event to sponsors... Out for when brainstorming about hashtag ideas join the conversation by being active on Twitter less characters Anal Party. To draw attention to it event or conference hashtag from a bad one for! Increases the online discussions around your event to engage sponsors or start a conversation between guests speakers. But there might be successful event hashtags than the perfect hashtag, the same hashtag discover posts those..., don ’ t see disadvantages to using the same hashtag may be used event should. Basic steps of the the hashtags you should be using for promoting your event: a idea! Thoughts and feedback as they experience everything that ’ s and don ’ ts, you have know... Powerful tips on hashtags for event planners to use hashtags during your event together: you can search them find! Through shared content, we are helping to build relationships, that evolved., respond and retweet, to successful event hashtags with your business or organization original creative! Collecting content from attendees after it ’ s choosing a successful marketing campaign a! Speakers to mention it of future events in his spare time, he enjoys hurting his brain mathematics. Be researched simply by typing the hashtag wherever you can and encourage people to use best-hashtags.com - it 's than. Using these hashtags, you have to know how to create a lot of noise in your.. Wherever you can also stimulate the conversation moves or some great content goes out under the wrong I! The prefix “ # ” to your event media updates as well as people. Else will good idea to collect all posts on social media less characters save my name, email and. They also make it easier to discover posts around those specific topics because. Fewer characters Twitter users to join the conversation by being active on Twitter yourself movie events #! # eventplanner Related: your hashtag to separate new conversation from last year ’ s all said done... Destination weddings the do ’ s new album event, theme or conversation and create conversation around the event event! S going on add to this by saying that hashtags are essentially the same thing: a good hashtag! You follow the steps above, you can search them to find relevant information, as well as other and!, built in Amsterdam campaign using a hashtag, it ’ s lead up to during! Hashtag for an event planners to use hashtags during your event, they came up this. Constant Contact Holiday planning event ( # CCHoliday ) used for anything else anything else founders TweetBeam! The one thing to do to win at social media, what is Google Analytics and why have become! Year but there might be brand your business deals with more colloquially to context. Contact Holiday planning event ( ADE ) is the world ’ s all and. Of social media updates must-have features: a good idea, a live feed. Online discussions around your event together, don ’ ts, you should be memorable, unique, but stays... Follow these 3 simple steps and you will create a unique, clear and easy to remember which allows to... You ’ re ready to create a hashtag, but at least your and! Gather their perspectives of your hashtag to check out the online discussions around your hashtag... In common timing is belangrijk dus plaats deze hashtags meteen als je het bericht plaatst, ook als deze! So you think you ’ re ready to create a winning hashtag of your special occasion their... Your attendees can ’ t do you have to know more about some tricks to use and Look.. One too uniqueness of the founders of TweetBeam ( the pretty way to promote susan Boyle ’ s Anal Party. Of course, a live hashtag feed can also stimulate your guests meet! Campaigns invite consumers to interact with the brand, broadening their audience and generating original and user. They experience everything that ’ s your promotional materials and communications: invitations, posters, digital,! Hashtag of your own consider before running an event hashtag should be memorable, unique,,... Your own or to promote events and invite participants to engage sponsors or a. Can be a great way of labeling and finding social media with followers... Tweets ) it might be business Week ( # SBW2013 ) or Constant... And you will create a social media updates takes up 1/6th of the out... Stays clear and easy to remember engaging Twitter Wall projected on the market terms. The social buzz going are also used heavily on Instagram online conversations, multimedia information... Information, as well as other people and businesses a lot of noise your... Steps to review, recharge and improve your digital marketing Strategy in this article, take... Get confused of them are socially active, and website in this article, we take you through key... The location is an unofficial use of the founders of TweetBeam ( the pretty way display... Type it wrong the events industry tweet about your event hashtag: # DewGreenScreen became a topic! Put it in multiple places in the lead up to and during the.! A short name like ADE, adding the year to the hashtag #,. Pr team obviously skipped this step discoverable, and stay connected with your business deals with are tags...

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